Developer Toolkit

Learn how to take your customer data infrastructure to the next level with free guides, open source tools, recipes, and product documentation.

Developers love Segment

Customizable solutions for developers

Don't get blocked by out of the box tools. Build what you need faster with flexible integrations and customizable tooling.

Collect data from anywhere and everywhere

Customize integrations or build new ones

Scale your customer data infrastructure as you grow

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Product Features

Data Collection

Web

Collect data from web sources

Analytics.js 2.0

The most performant way to collect data from web

Mobile

Collect data from mobile properties like Android and iOS

Swift Mobile Library

Collect data from iOS apps, including tvOS, watchOS, macOS, and Linux

Kotlin Mobile Library

Collect data from Android apps

Server

Collect data from server-side sources like Node, Python, or Ruby

Cloud

Collect data from cloud tools like Twilio, Salesforce, and more

Debugger

Confirm that API calls made from your website, mobile app, or servers are being successfully collected

Event Delivery

Easily evaluate and diagnose issues related to data deliverability

Typewriter

Automatically align analytics tracking code to a pre-defined Tracking Plan spec

Source Functions

Collect and transform any stream of customer data.

Batching for Analytics.js 2.0

Improve performance by batching events to Segment

Data Integration

Destination Catalog

700+ pre-built integrations for the leading SaaS tools

Destination Actions

Configure specific destinations to match your use cases and data needs

Data Warehouses & Lakes

Send data to a data warehouse or data lake in S3

Destination Functions

Connect featured tools to Segment or adapt existing ones

Destination Filters

Activate the data flowing to each of your integrations

Data Transformations

Fix bad data with data transformations

Profile Aggregation

Configurable Identity Graph

Design your identity graph with out-of-the-box and custom identifiers

Deterministic Identity Resolution

Trust your customer profiles are based on accurate, comprehensive first-party data

Computed Traits

Create dynamic user- or account-level calculations based on events and event properties

SQL Traits

Import any data from your data warehouse into Twilio Engage

Profile API

Query the entire user profile to deliver traits to any application

Journeys

Design personalized experiences across every connected channel

Tools & Privacy

Multi-Instance Destinations

Connect multiple instances of a destination to a single source

Public API

Programmatic access and control for your Twilio Segment implementation

Privacy & Controls

Privacy tools to help your organization comply with regulations

Coming soon: Developer Center 2.0

Build your own custom integrations on the Segment platform. Sign up to get early access to the beta.

Engineering Blog

Blog post

The million dollar engineering problem

Blog post

blog/the-million-dollar-eng-problem

Blog post

Highlighting Performance Improvements Across Our Most Popular SDKs

Blog post

Future-proof your customer data infrastructure with Destination Actions

Recipes & Guides

Recipe

Powering Your Customer Engagement Strategy Using Online & Offline Data

Recipe

Run predictive analytics with SQL commands

Recipe

Build a Hyper-Personalized Contact Center with Twilio Engage and Twilio Flex

Recipe

Track user behavior across all connected devices, including watchOS, tvOS, or iOS

Recipe

Build customized reports using multiple instances of Google Analytics

Explore the recipe catalog

Case Studies

Case Study

ClearScore

Data point: 3x cost savings by leveraging Segment’s platform instead of building in-house

Case Study

Good Eggs

Zero engineering time spend managing data pipelines

Case Study

Halp

4x improvement in the number of activated sign-ups

See more case studies

Open Source Tools

Tools

analytics.js

The hassle-free way to integrate analytics into any web application.

Tools

analytics-kotlin

The hassle-free way to add Segment analytics to your Kotlin app.

Tools

analytics-swift

The hassle-free way to add Segment analytics to your Swift app.

Tools

evergreen

🌲 Evergreen React UI Framework by Segment

Tools

kafka-go

Kafka library in Go

Tools

chamber

CLI for managing secrets

More open source tools

Other Resources

Segment infrastructure overview

Under the hood of the system that processes 1M+ events per second

Segment for engineering overview

A Segment overview specifically written for engineers

Release notes

A running list of featured products and features released

API status

A real-time look at the status of Segment’s systems and historical incident reports

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